SHANE KIM AT E3: ‘NO INTEREST’ IN ADDING BLU-RAY TO 360 (XBOX-360-GAMES.NET)
Shane Kim at E3: ‘No Interest’ in Adding Blu-ray to 360
From forbes.com (http://www.forbes.com/technology/2008/07/15/e3-bluray-xbox-tech-gaming08-cx_cm_0715xbox.html?feed=rss_technology ): [QUOTE] Shane Kim, vice president of strategy and business development for Microsoft’s Interactive Entertainment business, tells me that the company has “no interest” in adding Blu-Ray functionality to its console, opting instead to focus on digital distribution. “I can categorically say that we’re not working on a Blu-Ray player for Xbox 360,” says Kim. “To my knowledge, we don’t have any intent to do that.” Kim, though, says the company is more interested in pursuing digital distribution as a method for building its non-gaming audience. [/QUOTE] Full Story: forbes.com (http://www.forbes.com/technology/2008/07/15/e3-bluray-xbox-tech-gaming08-cx_cm_0715xbox.html?feed=rss_technology ) From forbes.com:
[QUOTE]
Shane Kim, vice president of strategy and business development for Microsoft’s Interactive Entertainment business, tells me that the company has “no interest” in adding Blu-Ray functionality to its console, opting instead to focus on digital distribution.
“I can categorically say that we’re not working on a Blu-Ray player for Xbox 360,” says Kim. “To my knowledge, we don’t have any intent to do that.”
Kim, though, says the company is more interested in pursuing digital distribution as a method for building its non-gaming audience.
[/QUOTE]
Full Story: forbes.com
Source: www.xbox-scene.com
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